Everything You Need To Know About Google Penguin 4.0 Update
The Google Penguin 4.0 Update has officially become a part of the core algorithm of Google. The last google penguin update was about two years ago.
Today, Penguin is real-time. Penguin is a filter that is made to get websites that are spamming in the search results of Google. Because, the spamming systems of Google could not capture it. 2012 was the year when they first introduced penguin. In the past, the websites that were affected by penguin needed to be refreshed at the same time for a certain period of time. The penguin filter catch and run spammy websites. Spam websites will be penalized. Penguin 3.0 was the next update and this was launched in the year 2014. Websites that were captured by the Penguin 3.0 must wait for two years in order to be free. Now, these long delays are a thing in the past. Since there was an update with the penguin, the data of penguin will be refreshed in real time, meaning there is a faster response after you are done with reindex the webpage. The Penguin will capture and also release the web pages. The Penguin 4.0 is more page specific. According to Google, Penguin 4.0 is more granular. Means that it affects more finer granularity than websites. And this does not necessary mean that it will only affect web pages. The new Penguin 4.0 will only affects a specific webpage or website. Instead of affecting the ranking of the whole website, the Penguin can now devalue spam just by adjusting the rank based on the spam signal.
Here are some important factors about the Real Time Penguin:
A. The new Penguin will recalculate their positive signals and negative signals on crawl. Link Detox Boost is the best tool in testing and trying the effects of the links.
B. The new Google Penguin does not only affect the whole website. This has an effect to all the levels such as the folders, pages, domain, keyword groups and keywords. Which means that these will all go in the rankings will be affected by the Penguin algorithm.
C. It is more harder to diagnose small penguin penalties.
D. Because the new Penguin is more granular, there will be parts of the website that can easily aggravate the Penguin filter, but the ranking will not be affected.
E. The Link Detox has a subfolder analysis and this is very popular since it can easily diagnose and fix problems with any ranking issues.
F. The Filter Slice Feature of the Link Detox is very helpful in analyzing and checking the groups of source domains, kinds of links, countries groups of keywords and many more.
Google states, that there will be no other Penguin update and the Penguin 4.0 will be the last.
Cite: useful site